Advertising is an integral part of the society. Today, Mashbox team wants to present you the most catchy advertisements works of the Cannes Lions 2016.
Lions in this category are awarded to the most creative and inventive works that have been published in the print media. Gold, Silver and Bronze Lions were awarded in 4 different categories. In 2016, the agencies from Brazil, Spain, UAE, South Africa and New Zealand were noticed by the jury.
Agency: F/Nazca Saatchi & Saatchi, Sao Paulo Client: Leica

Agency: Y&R, Sao Paulo Client: Penguin
Agency: Y&R, Madrid Client: Interflora
Agency: Y&R, Sao Paulo Client: Freddo
Agency: Memac Ogilvy, Saudi Arabia Client: IKEA
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Agency: ALMAPBBDO, Sao Paulo Client: Getty Images
Agency: VML, Cape Town Client: PASSOP
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Agency: Y&R, São Paulo, Brazil Client: Chez Restaurant
Agency: BBDO, UAE Client: Snickers
Agency: Jung von Matt, Germany Client: Bergedorfer

Source: sostav.ru, adsoftheworld.com, canneslionsarchive.com
Photo on preview: global-press.com